Short and branded links
Generate a memorable slug automatically or choose an available custom path on the ToolsPad redirect domain.
One short link, smarter business routing
Route every click to the right destination—and keep analytics lean.
Create branded short links, run weighted or round-robin routing, schedule campaigns, protect access, and measure aggregate outcomes without building visitor profiles.
30 days of Premium includedNo card requiredFree plan afterward
OutcomeLaunch cleaner campaigns, test destinations responsibly, and understand performance from one privacy-minded record per link.
Best forMarketers, agencies, and campaign operators
Why it fits
Teams that need memorable links, controlled routing, and clear campaign results.
The real product
Every campaign link in one compact workspace
The Smart Links library brings active links, human clicks, live experiments, destination health, routing modes, and recent activity into one clear view.
Launch cleaner campaigns, test destinations responsibly, and understand performance from one privacy-minded record per link.
Route campaigns intelligently and see which destination performs.
Launch cleaner campaigns, test destinations responsibly, and understand performance from one privacy-minded record per link.
Split and round-robin routing
Distribute visits by weight, sticky assignment, or exact rotation across as many as ten destinations.
Context-aware delivery
Route by country, device, operating system, language, schedule, or campaign rules with an explicit fallback.
Lean aggregate analytics
See cumulative clicks, source, device, country, time, outcome, destination, and conversion totals without click-level rows.
Branded bridge and retargeting
Use an optional transparent bridge experience for approved marketing pixels, disclosure, and a dependable onward action.
Built-in safety controls
Pause links, set click caps or passwords, block unsafe destinations, and keep every redirect HTTPS-only and uncached.
From setup to outcome
Route the right visitor to the right place
The real editor keeps a 65/35 weighted split, connected ToolsPad landing page, public slug, status, UTM campaign settings, destination controls, and live configuration together.
- 01Name the destination
Use an automatic slug or choose a memorable custom path on a ToolsPad or custom domain.
- 02Choose the routing rule
Use direct, weighted split, sticky split, round robin, or bounded conditional routing.
- 03Improve with aggregates
Review destination health, distribution, device, geography, source, and conversion counters.
Ready for the first useful outcome?Create a smart link that remains useful after launch day.
Create your first smart link Give pages, forms, and QR campaigns one durable address.
Keep the customer, decision, and next action connected as work moves between apps.
Landing Pages
Use a durable campaign address while the published page evolves.
QR Codes
Keep printed destinations editable and compare campaign results.
Lead Forms
Route campaign variants to the form or offer most likely to convert.
Begin with a simple redirect, then reveal split testing and conditional controls only when the campaign needs them.
Campaign split testSales-team round robinScheduled product launch
Operational clarity
See which destination is winning
Compare 482 human clicks, 58 conversions, destination performance, the 30-day trend, routing balance, and a clear winner recommendation.
Landing PagesUse a durable campaign address while the published page evolves.QR CodesKeep printed destinations editable and compare campaign results.Lead FormsRoute campaign variants to the form or offer most likely to convert.
What to know before you begin.
Clear answers before you create your first smart links workflow.
Does Smart Links store individual visitor histories?
No. ToolsPad shows useful campaign totals without building a visitor-by-visitor activity feed.
Can I run A/B tests?
Yes. Weighted and sticky splits compare destinations, while a connected conversion action lets you compare aggregate conversion rates. ToolsPad calls it a test only when a real outcome is available.
Can I add retargeting pixels?
Yes, through an explicit branded bridge mode using approved provider integrations. ToolsPad does not inject arbitrary scripts or disguise third-party tracking.
Do I need a separate ToolsPad account for this app?
No. One ToolsPad identity and workspace gives your team access to every enabled app from app.toolspad.com.
Create a smart link that remains useful after launch day.
Teams that need memorable links, controlled routing, and clear campaign results. Start free and reach the first useful outcome today.